get educated
curriculum that's designed to give creators a
360 degree view of the business
*we require students to complete our Pitching Level 1 course before registering for Level 2, to ensure the most educational value for all of our students. This does not apply to class observation*
Pitching Level 1: Pitch Like a Studio Executive
Before you can pitch to an Exec, you have to THINK like an Exec
Instructor: Jason Kyle
Class length: 3 weeks (3 sessions)
Class size: 8-10 people
Location: Online (Zoom)
Cost: $225
Dates:
Saturdays | Feb 13, 20, 27 | 10am-1pm PT - Seats Available
*we now offer for you to observe this entire 3 week course for $75*
The Class:
Interacting with Studio Execs on a daily basis, Jason reverse engineers pitching from the Studio Exec point of view. He walks students through the current TV trends and essentials that Studio Execs are looking for when buying new shows.
The Work:
Through studio-level pitch exercises, Jason gives studio-level notes. This class requires listening and note-taking, but most of all, students will learn by DOING.
The Guest Lecturers:
Jason invites guests to speak directly to students on a wide-range of topics from development, current TV trends, to advice on getting rep'd and staffed. Past lecturers include Execs from Amazon Studios, Sony Pictures, CBS Studios, WME, UTA, plus others.
The Students (YOU!):
*Creators of all levels, regardless of experience, looking to gain a 360-degree view of the business side of development and pitching a TV series. (*You do NOT have to have a finished pilot or previous pitch experience)
The Learning:
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Students learn how to adapt and leverage IP (the #1 trend in TV/Film)
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Students learn how to create a "package" to attract interest from major studios
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Students learn the fundamental (and secret!) elements of pitching.
The Syllabus:
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Week 1: Students pitch IP
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Week 2: Students pitch a "Package" / + Guest Speaker
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Week 3: Students make final pitches
"Just like Directors need to take Acting classes, Creators need to take Development classes. You have to understand the entirety of the business you're in if you want to grow and succeed."
- Lee Aronsohn
TV Development at:
Pitching Level 2: Create the Winning Pitch for your TV Series
Learn how to build pitches that Standout and Sell
Instructor: Jason Kyle
Class length: 3 weeks (3 sessions)
Class size: 6-8 people
Location: Online
Cost: $225
Dates:
Mondays | Feb 15, 22 & Mar 1 | 5:30pm - 7:30pm PT - Seats Available
*we now offer for you to observe this entire 3 week course for $75*
The Class:
After Level 1, you know the fundamentals of pitching and what Execs are looking for. Now, apply them to YOUR OWN pitches and TV ideas.
The Work:
Students prepare different pitch materials and then deliver them in class where Jason gives real-time, studio-level notes. Just like Level 1, this class requires listening and note-taking, but most of all, students will learn by DOING.
The Students (YOU!):
*Creators of all levels, regardless of experience, looking to develop and shape their TV ideas. (*You do NOT have to have a finished pilot or previous pitch experience)
*You are required to have completed our Level 1 course prior to registering for this class*
The Learning:
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Students apply a pitch structure that is clear, concise and compelling
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Students apply a structure to their pitch materials
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Students strengthen their pitch documents for Reps and Execs
Course syllabus:
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Week 1: Students present their Written Pitches
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Week 2: Students present their Visual Pitches
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Week 3: Students deliver their Verbal pitches
What our students are saying:
TV Development at:
